I remember visiting SM Department Store with my cousin many years ago and ending up in the shoe section as I am wont to do. I was quite surprised and impressed with the assortment of shoes their house brand, Parisian had to offer. The styles were in keeping with trends and the price points were terrific! I love that the brand works hard to keep up with fast-paced fashion and now, they're taking it up a notch.
Rajo Laurel on his inspiration for the collection:
"I wanted to create a polarized collection—the paradox of juxtaposing pop culture and art. I love architecture and sculpture, and yet I cannot deny how pop culture influences me."
Here are the mood boards that he used for the collection!
With a limited edition of 6,000 pairs of shoes, Rajo! for Parisian premieres with 14 gorgeous styles. This special collection will be available in only seven premiere branches of SM Department Store: SM Megamall, SM Mall of Asia, SM Makati, SM North Edsa, SM Cubao, SM Southmall and SM Cebu. With a price range of P 999.75 to P 2,199.75, the price points for this collection remain true to what Parisian stands for: high fashion made affordable.
Mr. Rajo Laurel and the awesome people behind Parisian were kind enough to give us the opportunity to give away ten tickets to attend the launch! As usual, I'd like to keep the mechanics as hassle-free as possible.
If you're already a follower on Bloglovin' or Google Friend Connect, then just click on this link and answer this quick survey. Winners will be picked at random. Good luck and see you there! :)